Posted by kdownie @ 1:48pm GMT
The broad scope of Google, Yahoo and MSN can be a liability when trying to appeal to users who want to find information about specific niches. Vertical search engines -- some independent and some funded by the big boys -- are gaining popularity with users who want to easily center their searches around specific topics and avoid sifting through hundreds of irrelevant pages. Specialty search engines targeted at specific topics or industries won't replace the larger search engines, reports Internet Week, but they will add a "new layer" to the game.
